June 9, 2017

Aveda Pramāsana Scalp Care - the root of beautiful hair!

Just like your face, your scalp needs cleansing, balancing, and protection - luckily, Aveda has introduced the perfect way to start caring for your scalp with their Pramāsana Scalp Care line, featuring a 96% naturally derived formula that builds the foundation to beautiful hair - namely, a clean, healthy scalp!

Formulated with an exclusive blend of ingredients including: seaweed extract - helps control and balance sebum levels on the scalp; lactobacillus - patented ferment helps preserve the scalp’s natural protective barrier; and tamanu oil - a known anti-oxidant that helps to protect the scalp from pollution and other free radicals - the use of this ingredient also gives villagers who gather the nuts on Malekula Island an additional source of income and Aveda also supports their work to conserve the threatened reef that protects their island.

Available in the collection:

Pramāsana Purifying Scalp Cleanser - 150ml - $45 - deeply yet gently purifies the scalp with plant derived cleansing agents while wintergreen derived salicylic acid exfoliates leaving the scalp invigorated and refreshed. Use it in the shower, every time before shampooing to instantly balance sebum levels creating a clean scalp foundation.

Pramāsana Protective Scalp Concentrate - 75ml - $57 - balances and protects with a lightweight serum that penetrates the surface layers of the scalp to nourish and help preserve the scalp’s natural protective barrier, while helping protect from pollution and other free radicals. Apply directly to the scalp after showering, while hair is still damp.

Both products contain a clean, fresh Pure-Fume aroma featuring grapefruit, neroli and cypress - which smells delicious and I would totally wear as a fragrance!

Pramāsana Exfoliating Scalp Brush - $28 - designed to exfoliate dry, oily, and normal scalps alike, it has flexible, looped nylon bristles that provide cushion for gentle scalp massage and exfoliation without tangling the hair. Used in conjunction with dry brushing techniques, it  loosens impurities and build up prior to cleansing and increases micro-circulation to the scalp when used with massage.

The more circulation you bring to the scalp and follicles, the better so to stimulate the scalp at the roots, brush from the hairline to the crown of the head in an upward motion. Repeat covering the entire scalp. With a repeating downward motion or arc, massage the right side of the scalp for 15 seconds covering the entire right side. Repeat on the left side. Gently press the brush into the scalp starting from the back bristles of the brush moving the pressure to the front bristles in a rolling motion. Cover the entire scalp. Gently tap the brush on the scalp covering the entire scalp.

Available now in Aveda Experience Center retail stores and Aveda Salons and Spas.

- Lisamarie -

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