October 22, 2013

Beauty heaven awaits at Hudson's Bay Yorkdale!

Months of construction at the Yorkdale Bay store have resulted in 23,300 square feet of cosmetic wonderfulness that you are going to have to see to believe!

Now you may be thinking - "Why do I need department store cosmetics when I can get all the same brands at Sephora or Murale?" - and being the first to admit what a Sephora-whore I am, I'm in the perfect, un-biased position to say that the problem with Sephora is that while they do have everything, it's all so crowded in together that it's hard to really experience the brand or just wander it and browse. And of course while Sephora beauty advisors can be lovely and very helpful, it's impossible to know everything about every brand, whereas when you go to any of the brands at The Bay, you are getting an advisor for just that company who will know everything about it!

Now come take a tour of some of the counters:

Anna Sui has an exclusive partnership with The Bay and here's the first new concept counter in North America inspired by Anna's own apartment - the whimsical decor ties in nicely with the uniqueness of the product packaging!
Now a little easier to get your hands on now that Bobbi Brown has opened at both Yorkdale and Queen Street Hudson's Bay stores!
Chanel - well do I really need to say anymore than that? I'm especially taken with the gold couch you can see in the right hand corner, I'm going back specifically to sit on it!
Clinique brings you a shopping experience like no other, letting you choose exactly the level of service you want...
Just grab a bracelet and the consultants will know whether you want help or just want to browse - brilliant!
The Elizabeth Arden counter features a custom designed colour wall to display the Beautiful Colour eye shadow shades, available only at Hudson's Bay as well as a "Best Sellers" wall making it easy to find their best performing products!
Estée Lauder makes it easy to shop for foundation with the Beautiful Skin Studio - if you're ever bought foundation only to realize that it's the wrong shade when you see it in different lighting, you are really going to appreciate this!
The Guerlain fragrance display is amazing and the bottles look like works of art, not just perfume!
Remember when British brand Illamasqua was hard to get your hands on in Canada? Not anymore!
No longer will you have to deal with the massive crush that is normally the MAC counter - this one is huge and can be approached on all sides!
The NARS counter is new to the Yorkdale location and has arrived with a bang with a huge sleek and modern looking space - my favourite part is the interactive iPad station with How-To wardrobe tutorials and face charts by NARS Lead Makeup artists.
Origins has a brand new design - "Nature's Laboratory" - with easier access to sampling...
and a sink area make it much easier to give everything a try!
My beloved Philosphy has a beautiful new space with sections for skincare, fragrance and gifting - I especially like the Peel Bar where you can experience the benefits of a micro-exfoliating treatment!
The Shiseido counter offers an interactive 55" multi-touch Discovery Centre as well as a hidden treatment room where you can relax and have a specialized service (or a nap)!
Yves Saint Laurent is looking glamourous in black and gold!

Other counters include: Lancome, Shu Uemura, Armani, Dior and Clarins and other brands available at the Yorkdale Bay are: Tanda, butter London, Ciate, Clarisonic, Decleor, 3 Lab, St. Tropez, Bliss, T3, Hermes Fragrance, Cartier Fragrance, Tom Ford Fragrance and Michael Kors France and Beauty.
Also fun is the fragrance section - where you'll find the 9 most popular fragrance houses with their own little stores each designed to highlight their special nature of their brand - Narciso Rodriguez is dark and sleek...
While Viktor & Rolf is pink and airy -

Other houses included are: Armani, Chanel, gucci, Prada, Dolce & Gabbana, Mugler and Givenchy.

Time to get shopping!
- Lisamarie -


  1. This is so cool! If I ever come to Ontario, this is where I'm first headed!

  2. This looks absolutely stunning, I will have to check out The Bay next time I'm in Yorkdale!


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