November 20, 2013

L'Oréal Préférence Mousse Absolute - easy, beautiful haircolour in the push of a button!

So I'm in my kitchen with my little plastic gloves on, one finger over the nozzle shaking the hell out of the hair colour applicator bottle when my finger slips and drops of auburn fly everywhere (including one unfortunate hit to the cat - red is so not his colour) - true story! My point? Even people not smart enough to shake a bottle of hair colour (me) can still colour their hair thanks to this brand new innovation:

L'Oréal Préférence Mousse Absolute - $18.99 - in 14 shades: 1031 Very Light Golden Blonde, 1021 Icy Blonde, 1000 Original Very Light Blonde, 900 Original Light Blonde, 730 Dazzling Solar Blonde, 700 Original Dark Blonde, 654 Sensational Auburn, 556 Volcanic Brown, 500 Original Medium Brown, 465 Extraordinary Burgundy, 425 Pearly Dark Chocolate, 415 Fabulous Chocolate Brown, 400 Original Dark Brown and 300 Original Darkest Brown - what makes it new and nifty is the dual aerosol applicator containing the colour and developer - no mixing required - just give it a shake (it's sealed so worry for runaway product), push the button and out comes the colour mousse already mixed together! Apply the mousse to the hair, which will then turn into a cream and massage it in - 30 minutes later you have the easiest colour you ever did!

Which would be cool enough on it's own but what makes it super special, especially for a short haired girl like me who usually ends up throwing half of her colour away - it's reusable! The dual design applicator mixes the product while you use it so anything you don't use you can keep! Which means if you have short hair one bottle will get you 2 full applications; mid-length hair will get 1 full application and a root touch-up; and long hair gets 1 complete application. If that's not genius, I don't know what is!

Of course innovative packaging is all well and good but you still want nice colour out of it so check out mine:
Something needs to be done about this sad, washed out mess!
654 Sensational Auburn to the rescue - the colour is vibrant and colour always makes my hair looks so much healthy and shiny!

Available now at drug and mass merchandisers across Canada.

- Lisamarie -


  1. OOO look how glossy your hair is!!! I have never colored my hair, so I don't know the first thing about hair dyes. This does look like a very user-friendly one tho!

  2. It is soo lovely. I bought a box. My hair is long and normally takes 2 boxes, that is a lot of mixing. This looks so simple. THANKS for your review.


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