August 8, 2014

Pureology Strength Cure offers hair fortification for damaged, colour-treated hair!

Anyone with coloured hair knows how much the colouring process can damage your hair - add to that the wear and tear that styling, blow dryers and flat irons and weather adds and you've got some seriously weak hair going on! Have no fear, Pureology is here with a Strength Cure for your damaged, colour-treated hair - a collection of products that does some serious repairing - with results they promise you can see and feel even after just one application!

Strength Cure Shampoo - 250ml - $29.50 - a gentle, concentrated fortifying cleanser that removes dulling residues without further harming already damaged hair.

Strength Cure Conditioner - 250ml - $31.50 - detangles and improves micro-scarred hair’s touch and light reflection.

Strength Cure Masque - 150g - $49.15 - reduces breakage and boosts the strength and elasticity of the hair fiber. 

Strength Cure Split Ends Salve - 50ml - $27.50 - a leave in smoother that strengthens the ends and prevents further damage while leaving hair shiny and smooth.

Strength Cure Fabulous Lengths - 95ml - $35.00 - strengthens the hair's fiber to reduce breakage and bring softness, shine and light reflection to even the oldest of strands as well as offers heat protection to prevent further damage. 

All the products in the collection contain a new Asta-Repair formula that includes Keravis, Ceramide and Arginine - which help replace the depleted cystine content inside the cortex, while also healing the micro-scarred cuticle to provide a velvety soft touch; Astaxanthin - a nature derived antioxidant to defend against harmful UV generated free radicals; and an Antifade Complex - with UV filters, heliogenol and vitamins C & E for colour retention even on the weakest hair.

I figured my own coloured, summer ravaged mane was the perfect testing ground for the line and it's true, after just one use my hair looked and felt so much smoother with a lot less of the frizzy bits sticking out all over the place! My favourite product from the line has got to be the Split End Salve Treatment - my ends are now sleek and smooth!

The only thing I don't love about this line is the scent - I am used to Pureology products having a more natural scent that I usually find very pleasant - this line has a scent that I find really strong and artificially floral - not my favourite - of course I'm not a fan of floral scents in general so not appreciating the smell is not such a shocker!

Available exclusively at salons - check out to find one near you. 

- Lisamarie -

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