March 23, 2018

Shake up your haircare routine with Joico Beach Shake and Body Shake!

Joico introduces two new dry texturizing finishers to the popular Hair Shake series:

Joico Beach Shake - 250ml - $22.60 - creates a sexy surf-girl look with satiny, salt-free separation thanks to nourishing coconut oil, sunflower seed oil, beeswax and flexible resins so medium-to-thick hair becomes sexy, plush and super healthy.

To apply: shake, shake, shake and apply lightly, lifting layers and letting the hair fall through mist to carve out satiny separation that mimics a “modern beach look” all without the salt of traditional beach sprays.

Of course beachy hair requires beachy aromas - with notes of pineapple blossom, pink pomelo and red berry mingled with coconut, ginger, orange blossom and vanilla, for a creamy, modern tropical fragrance.

Joico Body Shake - 250ml - $22.60 - combines invisible aluminum starch with crystal clear hold resins and dry conditioners to create volume, fullness and fluid movement with a velvety matte finish and  without stiffness or stickiness that is perfect for even the finest hair.

To apply: shake, shake, shake and apply all over for instant thickness - it also absorbs oils to give roots a boost while plumping up hair for dramatic body with a soft, clean feel.

There is also the added bonus of a vibrant but soothing scent with a combination of rich florals and luxuriant orchid, introduced through top notes of freesia and lemon blended with tuberose and lily of the valley.

Available now at select salons across Canada and online at

- Lisamarie -

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