March 6, 2020

Get excited - Live Clean has launched an eco-conscious dry shampoo!

Knowing that frequent washing can actually damage hair we have all become addicted to our dry shampoo fix. Sadly though, most dry shampoos are not only harmful to  the environment, but also to the people using them. Bad news - they are full of harsh chemicals such as aluminum, talc and silicones - and  when used regularly, they can suffocate the scalp and clog pores!

Don't worry though, you don't have to give up your dry shampoo habit - Live Clean has introduced a new Dry Mist Shampoo - an innovative  air-powered dry shampoo made from plant and naturally derived ingredients and free from harsh chemicals typically found in standard dry shampoos, providing a healthier and eco-conscious alternative for extending the time between washes!

Live Clean Dry Mist Shampoo - 120g - $10.99 - in four scents suitable for all hair types and colours: Fresh & Clean, Salon Volume, Tropical Coconut (smells like summer) and Lightly Scented - with a clear formula that is mess free which means there is no leftover residue or
powder. The vegan formula contains certified organic extracts including witch hazel, nettle and arrowroot - to leave hair manageable and smelling great. And it's air-powered which is an important distinction as most dry shampoos on the market contain harsh gases, utilizing propellants including propane, butane and isobutane - instead, it uses a continuous spray powered by oxygen - which is much better for you and the environment!

It's easy to use, just spray on lifted sections of dry hair, 6 - 10 inches away from roots; massage through roots to refresh and deodorize; then brush through hair and style as usual.

Available at Shoppers Drug Mart, Jean Coutu, Uniprix, Familiprix stores across Canada and online at well.ca.

- Lisamarie -

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