The 7 Virtues Lisa Ray Jasmine of India - 50ml EDP - $70 - with notes of orange blossom, cardamom, ginger, frankincense and myrrh blended with the exotic jasmine flower.
As you know by now, I'm not a fan of floral scents but there is so much spiciness to this one that I wouldn't peg it a straight floral at all so I'm a fan!
If I didn't love it for the scent, I have to say I would still love it for the message - the inspiration for all The 7 Virtues fragrances is to support farmers in nations rebuilding, having helped farmers in Haiti, Afghanistan, the Middle East and Rwanda, this time they wanted to do their part to contribute to India, realizing it is home to the world's largest group living in poverty - so this one is helping the Jasmine farmers of India with every bottle.
Lisa Ray was a natural choice for a partner in the latest fragrance due to her only philanthropic ventures - having been recognized as a "Woman of Action" by the Israel Cancer Research Fund and participating in numerous charitable efforts including ProjectEleven27, an initiative spearheaded by designer Laura Siegal to support ethical practices int he garment industry and honour the garment factory workers who perished in Bangledesh.
Available now exclusively at Hudson's Bay stores across Canada and online at thebay.com and the7virtues.com.
- Lisamarie -