Schwarzkopf Professional Igora Royal offers high definition colour!

Schwarzkopf Professional Igora Royal offers true colour in high definition with great coverage, ultimate colour intensity and excellent durability under any styling conditions. It delivers 100% reliable results in every situation, meaning: true, vibrant and lasting colour - even on damaged hair. The updated Igora Royal assortment includes 111 exciting new shades which means there isn't a colour you can think of that it can't deliver!

I was recently had the opportunity to try Igora Royal myself with the help of Schwarzkopf Professional Essential Looks Artist, Joey Marchese who changed my drab and faded copper into a rich and vibrant medium auburn!

What makes it different then some salon colours - there is absolutely no scalp burning, stinging or tingling and although I had a bit of a cold so can't confirm this for sure, I'm told there is no harsh smell - and since the colouring did not clear out my sinuses the way I would normally expect it to, I have to believe it!

And check out the results:

I especially love all the dimension my new colour has - this is strictly a one step process - no highlights were added!

You can get your own Igora Royal colour in all Schwarzkopf Professional partner salons - for more info or to find one visit www.schwarzkopf-professional.ca and if you're in Toronto you can find Joey at the Bob + Paige Salon at 239 Danforth Avenue - 416-850-9719.

- Lisamarie -