July 18, 2010

MAC and Rodarte Apologize for Juarez-inspired Collection

I'm hoping whoever came up with the Juarez-inspired names for this makeup collection - a collaboration between MAC and the fashion house Rodarte -  has been fired right now... and hopefully sent to Juarez to see if these women, who live in the world's deadliest city, are amused. Juarez women are routinely found dead, beaten, raped in the Mexican desert. What's next? A Holocaust-inspired collection?

MAC and Rodarte issued public statements following the outcry: 

M·A·C Cosmetics Statement:
We understand that product names in the M·A·C Rodarte collection have offended some of our consumers and fans. This was never our intent and we are very sorry. We are listening carefully to the comments posted and are grateful to those of you who have brought your concerns to the forefront of our attention. M·A·C will give a portion of the proceeds from the M·A·C Rodarte collection to help those in need in Juarez. We are diligently investigating the best way to do this. Please be assured that we will keep you posted on the details regarding our efforts.

Rodarte Company Statement:
Our makeup collaboration with M·A·C developed from inspirations on a road trip that we took in Texas last year, from El Paso to Marfa. The ethereal nature of this landscape influenced the creative development and desert palette of the collection. We are truly saddened about injustice in Juarez and it is a very important issue to us. The M·A·C collaboration was intended as a celebration of the beauty of the landscape and people in the areas that we traveled.


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