June 7, 2012

Soon Is Now - Lancôme and Corno at Luminato!

Luminato, Toronto’s festival of arts and creativity, in partnership with Lancôme, will present Soon is Now, an artistic experience inspired by Canadian artist Corno. In a loft-style party, Corno’s energetic style will be the focal point of a day-long event of live painting, performance art and music.

As the all-day free entry party unfolds - Saturday June 9th , 2012, 11am – 6pm at Airship 37 - 37 Parliament Street - Toronto Distillery District - Corno will bring the final touches to large-scale paintings that will pay homage to femininity. Visitors will be invited to live in the moment as Corno’s works come to life. Performance art by Charlie Le Mindu and music from top Toronto DJs will also enhance the experience.

As a Canadian artist exhibiting internationally, Corno has developed a signature style that is both high-energy and expressionistic. Her work often incorporates luscious, playful and audacious female figures. Originally from the province of Quebec, she moved to New York in 1992 and has gone on to create work that has been featured in the major art capitals of the world from Paris and London to Shanghai, Hong Kong and soon, Toronto.

The Soon is Now event is part of Lancôme’s ongoing partnership with the renowned artist who teamed up earlier to create a limited edition summer makeup collection released exclusively in Canada in May 2012. Corno and Lancôme’s Official Makeup Artist Lora Spiga joined forces to select the products and determine the art direction of the Lancôme by Corno collection, resulting in a playful makeup collection embodied by a painting created especially by Corno for Lancôme. If you haven't checked out the collection yet you can see it here.

In addition to enjoying the artistic happening of Soon is Now, festival goers will have the chance to discover and experience the Lancôme by Corno collection thanks to complimentary makeup touch ups offered on site at the Lancôme Beauty Gallery, where Spiga herself will be on hand to offer expert tips and advice. 

For more event information, please visit: Luminato.com/events/corno.
Be sure to also experience the makeup event at The Bay Queen, Toronto where the Lancôme beauty experts will create your very own Corno-inspired summer makeup look and receive a complimentary deluxe sample. June 14-16, 2012. Call 416-861-4572 to make an appointment

- Lisamarie -

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